Establishing The Price  -   Order This Full Report

Use real estate web sites as a starting point for securing comparable pricing information.

        MIBOR.com      Realtor.com      IndyStar.com      MSN.com      AOL.com      Moving.com      WSJ.com      Netscape.com        

         Purchasing Actual MLS System Comps by Mail or e-mail

Analyze the agents - Interviewing real estate agents.

          The Lifetime of A Real Estate Agent

          Interview agents

          Full Time or Part Time

          Track Record and Sales Volume

          Trolling Company referrals … WHAT is this?

           Preferred Agents

           What is a 'Certified' or 'Preferred' Realtor?

           Dishonest Agents

           Agents with NO TRAINING

           Agents with NO MANAGEMENT SUPPORT

Analyze the market - Should you really trust the Agent  “Free Market Analysis”

          Nothing is absolutely FREE

          At your request

          Competitive vs. Comparative Market Analysis - a REAL difference!

          High and low limits

          Missteps

Smoke and Mirrors, Bells and Whistles

Services and Freebies

List price bidding – the Highest Realistic Price that you should ask

          Play the game

          Price shifting

The Guaranteed Sale Program  

          A Good Thing ... A Security Net

          A Bad Thing ... What Good is a Net with a Large Hole In It?

          A Disaster ... There Goes Your Equity and Maybe More

          The Cover-Up

          In Whose Best Interest 

The Asking Price/Selling Time Curve … how long will it take to sell your house

Home Seller Seminars

Home Buyer Seminars

Pricing your house for the Show Zone.

          Will you recover anything from the in-ground pool or will it cost you?

The Selling Time/Cost Curve … what will it cost you to hold the house while it sells and the sale closes.

I Will Buy Your House For Any Price …

The Asking Price/Selling Time Curve … there are 4 prices on any property

          The holding price 

          The marketing price 

          The selling price 

          The bottom line price

Pricing Considerations

We can always come down

Couldn’t we try a higher price for a couple of weeks

But we have so many improvements in it

          Home Improvement Cost vs. Value Report

But we paid $ ________ for it

They can always make an offer     

 Sliding Scale price reductions

 A Marketing Consideration That Often Works

 

 Establishing The Price -   Order This Full Report